To change elite incentives, we need to not only shame elites who promote misperceptions like the Obama birth certificate myth but reward those who debunk them, especially on the side that is promoting the myth. That’s why we should honor Michael Medved, a conservative talk radio host, for taking a leading role in fighting the birth certificate myth. His decision to actively combat this misperception is a real act of political courage. It’s not easy to dissent within the conservative movement, and Medved says his decision to do so has provoked a larger backlash from his listeners than any other stance he’s taken on his show. Some are already trying to get stations to drop it from the air. Hopefully his increased national visibility as a voice of reason on this issue means that the net effect of his stance will be positive.